E-commerce (party & celebration products) , United States
Legend & Co.
Shopify store


The client.
Legend & Co. is a US brand selling 12-inch, air-powered confetti cannons for weddings, birthdays, gender reveals and other celebrations. The Shopify store sells direct to customers and takes wholesale enquiries from planners, venues and retailers.
- Sector
- E-commerce (party & celebration products)
- Market
- United States
- Audience
- Couples, parents and party hosts in the US, plus event planners, venues and party retailers buying wholesale
- Language
- English
What we built.
- Shopify store for two products, multicolour confetti cannons and gender reveal cannons, with pack sizes from 5 to 50 cannons and the price per cannon shown for each pack
- Landing pages for weddings and gender reveals; the wedding page has a quantity guide by guest count, firing tips and an FAQ
- Wholesale page with volume tiers and a quote request form
- Blog running to 16 pages of posts, tagged by occasion and product
- Pop-up offering 10% off the first order in exchange for an email address, plus a newsletter sign-up in the footer
- Customer accounts, cart and Shopify checkout with extra payment buttons
Platform and services.
- Platform
- ShopifyShopify (District theme 2.4.0)
- Services involved
Highlights.
- Each pack option shows the saving against buying single 5-packs
- Product page promises a replacement for any cannon that arrives damaged or doesn't fire
- Free shipping and next-business-day dispatch are stated in the top bar and on product pages
Tell us what you’re building.
Book a strategy call and you’ll get a written proposal: scope, platform, phases and dates. Or start with the free audit and see where you stand.